Eloni Interior Systems Product Branding

Eloni Furniture Systems, one of the future’s most innovative interior design studios, was just about to release its first collection of free form closets, which it needed branding for. Beside a corporate design it needed the whole product naming to be done. Eloni’s main invention are the curtains instead of doors: «Vivant» (French: Light, Vivid) seemed to be the perfect naming. Further assignments were a claim («Harmony through Form») as well as the whole photography for the catalogue.